Privacy Policy

Effective Date: 5/5/2025

PRIVACY NOTICE

At Unify Pilates Inc. ("Unify Pilates", "we", "our", or "us"), your privacy matters. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our website, book our services, or otherwise interact with us. By using our Site or services, you agree to the practices outlined in this Policy.

Questions or concerns? Reading this privacy notice will help you understand your privacy rights and choices.

If you do not agree with our policies and practices, please do not use our Services.

SUMMARY OF KEY POINTS

This overview highlights the key aspects of our Privacy Policy. For full details, please refer to the relevant sections outlined in the Table of Contents.

What information do we collect?

We may collect personal information based on your interactions with our services, the features you use, and the choices you make.

Do we collect sensitive personal data?

No, we do not process sensitive personal information.

Do we receive data from third parties?

We may receive information from third-party sources such as public databases, marketing affiliates, and social media platforms.

How is your information used?

We use your information to deliver and improve our services, maintain security, communicate with you, and comply with legal obligations. Processing is always based on a lawful basis, including your consent where required.

When and with whom do we share information?

We may share your data in specific scenarios and only with trusted third-party partners.

What rights do you have?

Your privacy rights vary depending on your location. You may be entitled to request access, correction, deletion, or limitation of your personal data.

How can you exercise your rights?

You can exercise your rights by submitting a data access request or contacting us directly. We will respond in accordance with applicable data protection laws.

What Information Do We Collect?
How Do We Process Your Information?
When and With Whom Do We Share Your Personal Information?
Cookies and Tracking Technologies
Social Logins
International Data Transfers
Data Retention
Data Security
Children's Privacy
Your Privacy Rights and Choices
Do-Not-Track Signals
Changes to This Privacy Policy
Contact Information

1. WHAT INFORMATION DO WE COLLECT?

1.1 Personal Information You Disclose to Us

We collect personal information that you voluntarily provide when you register for services, contact us, or engage with our offerings. This may include your:

Name
Email address
Phone number
Mailing address
Payment details

We may also collect information you provide when:

Registering for in-person group or private classes
Submitting forms or inquiries through our Site
Subscribing to our newsletter
Communicating with us by email or phone

1.2 Sensitive Information

We do not knowingly collect or process sensitive personal information unless required by law or explicitly disclosed.

1.3 Information Automatically Collected

We may automatically collect technical data when you access our Site, such as:

IP address
Browser type and device information
Operating system and language preferences
Referring URLs
Geolocation data
Usage activity and behavior patterns

This information is used to ensure the proper functioning, security, and performance analysis of our Site.

2. HOW DO WE PROCESS YOUR INFORMATION?

We use the personal information we collect to:

Deliver in-person fitness services and manage bookings
Create and maintain client accounts
Process payments securely through Stripe
Host our platform via Fly.io (See Section 6)
Communicate class reminders, schedule changes, and promotional content
Analyze Site usage and improve our services
Respond to inquiries and client requests
Comply with legal, contractual, or regulatory obligations
Enforce our Terms of Use and protect Unify Pilates' rights and operations

We may use your contact and booking information to manage studio attendance, monitor late cancellations and no-shows, and enforce related policies. This may include sending notifications regarding applicable class fees or penalties. Additionally, we may use your data to personalize your experience and request feedback to help improve our services.

3. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?

We do not sell or rent your personal information. We may share your data with:

Third-party service providers
IT and booking consultants who manage our systems
Platforms used for scheduling, analytics, and email communications
Legal authorities where required by law, regulation, subpoena, or court order
Business acquirers or successors in the event of a merger or restructuring

All third parties are contractually bound to use your data solely to fulfill their obligations to Unify Pilates and maintain its confidentiality.

4. COOKIES AND TRACKING TECHNOLOGIES

Our Site uses cookies, web beacons, and similar technologies to:

Enable essential Site functions
Analyze traffic patterns and performance
Store preferences for returning users

You may control cookies through your browser settings. Disabling cookies may impact Site functionality.

5. SOCIAL LOGINS

If you register or log in using a third-party social media account (e.g., Facebook or Google), we may access limited profile information, including your:

Name
Email address
Public profile data

This data is used solely to streamline login and registration. We do not post or share content on your behalf.

6. INTERNATIONAL DATA TRANSFERS

Your personal information may be stored or processed in jurisdictions outside your own, including Canada and the United States. These locations may not offer the same level of privacy protection as your home country. However, we take reasonable measures to protect your information and comply with applicable data protection laws.

Your personal information is stored and processed on secure, encrypted servers located in Canada. Our hosting provider, Fly.io, is a reputable cloud services company. While your data resides primarily in Canadian data centers, be aware that Fly.io is headquartered in the United States and may be subject to U.S. legal requirements.

By using our services, you consent to the processing and storage of your personal data in these jurisdictions as described in our Privacy Policy. We are committed to safeguarding your privacy and have implemented measures including encryption both at rest and in transit, strict access controls, and binding contractual commitments with our service providers, to ensure that your information is protected in accordance with applicable privacy laws such as PIPA and PIPEDA.

7. DATA RETENTION

We retain your personal information only for as long as necessary to:

Deliver services and support
Comply with accounting, tax, or legal obligations
Resolve disputes or enforce agreements

Inactive accounts may be archived. Once retention obligations expire, data is securely deleted or anonymized.

8. DATA SECURITY

We implement reasonable physical, electronic, and procedural safeguards to protect your information against loss, theft, and unauthorized access. Stripe processes payment information securely on our behalf. Despite our efforts, no security method is guaranteed to be 100% secure.

For tips on how to protect your personal information, you can visit:

Office of the Privacy Commissioner of Canada: http://www.privcom.gc.ca/
Office of the Information and Privacy Commissioner of Alberta: http://www.oipc.ab.ca/home/

9. CHILDREN'S PRIVACY

Unify Pilates does not knowingly collect personal information from individuals under the age of 18. By using our services, you confirm that you are 18 years or older or have parental consent. If we discover that personal data has been collected from a minor without appropriate consent, we will delete it promptly.

10. YOUR PRIVACY RIGHTS AND CHOICES

You may:

Access, correct, or update your personal information
Withdraw consent to certain processing activities
Request deletion of your account or personal data (subject to legal requirements)
Unsubscribe from marketing communications at any time
File a complaint with a data protection authority (where applicable)

To exercise these rights, please contact us using the information below.

10.1 Marketing Consent and Analytics Tools

By signing up for our services or creating an account, you consent to receiving promotional and marketing communications via email, SMS, or other contact methods you provide. These communications may include newsletters, special offers, studio updates, and service announcements.

We may also use third-party analytics tools, including but not limited to Google Analytics, to better understand how users interact with our website and services. These tools may use cookies, IP addresses, and usage data to track and report on website traffic and behavior.

You may withdraw consent at any time by:

Clicking the "unsubscribe" link in promotional emails
Adjusting your browser settings to limit cookies
Contacting us directly at Seton@unifypilates.ca to opt-out of:
- Marketing communications
- Use of your email or personal data for analytics and marketing purposes

Withdrawing consent will not affect your ability to use our core services.

11. DO-NOT-TRACK SIGNALS

Our Site does not currently respond to Do-Not-Track (DNT) signals sent by browsers. We may update this approach if standardized mechanisms are adopted in the future.

12. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes in our operations or legal obligations. Updates will be posted on this page with a new "Effective Date." Continued use of the Site or services following changes constitutes your acceptance of the revised Policy.

13. CONTACT INFORMATION

For questions or concerns regarding this Privacy Policy or your personal information, please contact us at:

Unify Pilates Inc.
Address: 420 - 19489 Seton Crescent SE,
Calgary, AB T3M 0A5
Telephone: +1 (403) 680-7055
Email: Seton@unifypilates.ca